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Your plants aren't hungry. They're defenseless.

Every product on the shelf feeds your plants.
None of them train your soil to protect them.

You've been solving the wrong problem.

See How Rüüt Works →
  • Ruut organic fertilizer on peach and yellow background
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RÜÜT | Plant Defense

$45.00 USD
$45.00 USD
Sale Sold out

RÜÜT delivers a biological system that activates their natural defenses.

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The science part. (We'll keep it short.)

  • Detection

    Chitin in the soil triggers plant receptors.

    "Something with an exoskeleton is nearby."

  • Defense Response

    The plant activates Systemic Acquired Resistance (SAR).
    Signals spread through the entire plant.

  • Fortification

    Thicker cell walls (harder to penetrate)
    → Chitinase enzymes (break down insect shells)
    → Natural antimicrobial compounds (fight disease)

This isn't feeding. This is arming.

Your plants aren't getting nutrients to consume. They're getting a signal to defend.

The EPA recognizes chitin's role in plant defense against:

  • Botrytis (grey mold)
  • Powdery mildew
  • Early and late blight
  • Root-zone fungal pathogens
  • Root-feeding nematodes

RÜÜT delivers chitin

through Black Soldier Fly frass—the only commercially viable source of plant-available chitin at scale.

  1. Sprinkle RÜÜT on top of your soil.
  2. Water it in.
  3. Walk away.
  4. Come back in two weeks. Do it again.

That's it. That's the whole thing.

RÜÜT is NOT a complete soil.

Seriously. Don't use it alone. Don't replace your potting mix with it.
It's a biological upgrade for whatever you're already using.
(We know. We keep saying it. But someone always asks.)

Purchase Rüüt

Why we can't ship it faster.

Every soil product on the shelf gets mixed in a factory and shipped in 24 hours.

RÜÜT takes 24 days minimum.

That's not a flex. It's just how biology works.

The result: hundreds of microbial species, not 3-10 from a lab.

You can't assemble that. You have to grow it.

"Why should I trust a brand that just launched?"

Honestly? We don't have years of customer reviews. We don't have before/after photos from a thousand gardens. We don't have influencer endorsements (yet).

What we do have:

  • The science.

    Chitin-induced plant defense is real and well-documented. We didn't invent it. We're just delivering it properly.

  • The guarantee.

    60 days. Full refund. We're betting on the biology, not the marketing.

  • And an invitation.

    We're launching to 500 people.

    You'll help us learn what to fix.

    Either way, you'll have your money back or better plants.

    That's the deal.